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Publishers Information Bureau figures for January through March 1994.

Rank MagazinePages % chg Dollars % chg

1 TV Guide834.87 10.3 103,326,675 17.1

2 Bride's & Your New Home795.89 -4.7 18,481,670 12.1

3 Business Week732.41 15.9 47,854,937 23.3

4 The Economist694.89 14.9 9,013,615 25.2

5 Forbes684.23 -8.9 32,322,456 -5.9

6 Modern Bride667.92 3.1 13,365,204 7.7

7 Bridal Guide626.55 -2.9 6,904,538 4.0

8 People622.91 3.7 81,425,235 16.9

9 Sports Illustrated502.55 20.4 78,477,271 24.6

10 Entrepreneur501.67 -9.1 7,559,698 0.7

11 New York Magazine485.70 7.6 8,450,431 2.7

12 American Way480.91 25.9 6,561,406 20.8

13 Vogue480.24 -4.5 21,755,327 -3.1

14 Time475.25 10.9 77,260,944 8.3

15 Fortune473.44 7.6 25,903,273 10.0

16 Yachting465.67 11.4 3,186,485 17.4

17 U.S. News & World Report437.98 -0.9 41,603,865 6.0

18 Golf World436.75 3.8 4,608,997 10.1

19 The New Yorker425.56 -2.6 15,239,293 13.8

20 Newsweek399.09 -20.6 53,131,777 -10.7

21 Muscle & Fitness397.00 8.6 8,841,557 13.7

22 Cosmopolitan377.49 0.7 30,131,384 6.8

23 Harper's Bazaar357.39 10.8 13,354,283 14.3

24 Golf Magazine355.65 -1.2 13,744,457 -2.0

25 Family Circle350.72 -2.3 37,710,755 2.8

26 Woman's Day346.50 1.9 33,177,863 10.8

27 Popular Photography329.06 -3.6 8,061,780 0.5

28 Financial World321.91 9.2 8,845,630 13.1

29 Ladies' Home Journal318.74 -2.5 28,836,321 6.5

30 Better Homes & Gardens313.75 -5.3 45,356,649 6.1

31 Cruising World313.58 19.8 2,466,606 21.0

32 Southern Living311.00 -4.9 19,413,917 -3.2

33 Good Housekeeping310.60 -10.9 43,452,518 0.7

34 Golf Digest308.91 -4.0 19,812,450 -0.5

35 Skin Diver308.48 -4.3 3,481,380 -4.2

36 Elle304.87 14.5 12,240,727 16.5

37 Money304.45 10.9 22,979,740 14.4

38 GQ301.60 -5.8 9,841,996 -4.2

39 Glamour300.91 -13.2 18,851,780 -12.1

40 Compute284.91 6.5 2,683,212 9.0

41 W Magazine277.80 -7.0 7,654,682 -7.5

42 McCall's277.15 2.5 26,202,007 8.7

43 Parents275.14 1.2 14,323,785 5.4

44 Redbook267.90 4.5 20,570,581 17.5

45 Texas Monthly266.99 -15.8 3,723,695 -14.8

46 Car & Driver266.08 7.3 15,670,641 24.9

47 Hemispheres265.05 44.6 6,848,689 48.1

48 Autoweek264.59 -0.9 2,945,559 -1.5

49 Salt Water Sportsman263.10 1.3 2,052,973 -6.7

50 Rolling Stone261.01 -20.2 10,674,459 -22.9

51 Northwest Air World Traveler251.66 19.9 5,032,538 16.4

52 Ebony249.76 -0.8 10,318,907 0.4

53 Inc.243.40 19.5 12,067,590 19.1

54 Kiplinger's Personal Finance241.03 25.3 8,100,821 33.6

55 Self237.45 13.0 10,089,563 10.5

56 Road & Track236.93 3.2 9,669,679 12.0

57 Entertainment Weekly234.55 4.3 11,434,660 22.3

58 Income Opportunities232.41 16.0 1,481,506 20.7

59 Delta Sky232.10 -2.9 7,577,245 -1.9

60 Conde Nast Traveler228.05 1.5 8,783,399 9.2

61 Seventeen227.47 -8.1 9,198,044 1.0

62 Allure225.34 22.0 5,993,643 51.5

63 House Beautiful222.40 23.9 11,598,930 40.5

64 Four Wheeler220.88 15.2 1,791,228 9.3

65 Gourmet218.63 3.1 7,865,441 13.4

66 Bassmaster218.12 -2.9 5,323,116 0.5

67 Travel & Leisure218.05 -10.8 9,700,538 -21.1

68 Essence217.36 -5.5 7,774,834 -4.0

69 Black Enterprise215.79 -10.7 3,610,428 -10.7

70 Sunset215.68 -24.5 9,599,962 -20.9

71 Country Living215.43 -21.4 12,684,392 -8.8

72 Architectural Digest214.15 -21.3 7,056,784 -14.0

73 USAir Magazine212.34 16.3 4,912,780 32.5

74 SmartMoney208.41 257.4 4,101,813 539.6

75 Southwest Airlines Spirit201.79 25.3 1,937,348 26.3

76 Skiing199.38 -7.6 4,878,094 1.0

77 Jet199.00 -13.1 3,842,769 -15.5

78 Home Office Computing198.81 1.3 3,357,550 0.6

79 Islands193.92 17.0 2,054,576 21.4

80 Parade *193.61 -6.2 118,276,596 2.3

81 New Woman192.69 5.5 5,888,340 13.1

82 Ski191.13 -10.6 4,617,998 -3.1

83 Parenting190.72 18.7 7,534,537 41.5

84 USA Weekend *190.41 -6.5 56,306,017 13.0

85 Tennis190.19 0.8 6,271,722 -4.8

86 Mademoiselle189.63 -21.4 6,701,203 -27.9

87 Shape188.08 -14.8 4,561,627 6.2

88 Country America187.66 -0.2 6,406,234 18.1

89 Southern Accents184.70 14.7 2,566,585 17.5

90 The Atlantic Monthly181.19 6.0 3,934,193 9.4

91 Automobile Magazine179.65 -9.4 6,362,150 12.3

92 Reader's Digest176.29 -33.8 25,297,712 -27.6

93 Outside Magazine175.63 -14.6 5,387,672 -2.3

94 Motor Trend174.06 2.1 7,414,323 0.7

95 Vanity Fair172.90 -24.5 8,736,602 -21.8

96 Details170.26 1.7 3,937,926 67.3

97 Bicycling167.95 -13.5 3,083,242 -14.7

98 Longevity166.52 0.2 1,571,752 12.6

99 Home166.10 16.0 5,757,614 20.1

100 Omni165.39 50.5 4,221,120 55.2

Percent change compares January-March 1994 with 1993. *National Sunday magazine, tracked separately by PIB. Source: Publishers Information Bureau

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