Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Magazine ads slip in November

Published on .

Publishers Information Bureau said magazine ad pages dipped 1.1% in Novemberto 22,270.6. Year-to-date, ad pages are now down 1% from a year ago to193,241. While revenue figures through November show a gain of 8.2% to $10.05billion, consumer magazine publishers will have a tough time beating lastyear's ad-page records unless they record a monumental December.

Copyright December 1996, Crain Communications Inc.

Most Popular
In this article: