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Published on .

(April 10, 2001) -- Former iCast executives Scott Durgin, Vincent Colella and MacFarland Hale have joined Gotuit Video Inc. to launch a new customized video service, Gotuit TV. Durgin joins as chief technology officer, Colella becomes vice president-product management, and Hale will be senior director of development. ... Digital messaging company Mediaplex announced that Tom Vadnais will join the San Francisco-based company as president and chief executive officer. He had worked most recently at Compuware Corp. Gregory R. Raifman, currently Mediaplex's chairman, president and chief executive officer, will remain in his role as chairman. ... Sapient, the Cambridge, Mass.-based Internet professional services company, has named Sheeroy D. Desai as chief operating officer. ... Excite@Home's MatchLogic has appointed Mike Oldham as chief operating officer. He had held the same post at Columbine JDS Systems. -- Catharine P. Taylor

Copyright April 2001, Crain Communications Inc.

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