Marketer: Electronic Newsstand Name of Entry: Electronic Newsstand Entrant: Electronic Newsstand Contact: Jeffrey L. Dearth, ceo, Electronic Newsstand, Washington, (202) 331-7494 The Electronic Newsstand was created to market magazine subscriptions and single copies via the Internet. Users can browse the Newsstand, which offers a menu with four items: a current table of contents with a few articles from each magazine, a mission statement describing each magazine in the Newsstand, an archive file of clips from previous issues and a subscription offer. As soon as an order is made, the Newsstand staff immediately confirms receipt of the order with the customer and forwards the subscription request to the magazine. AWARD FINALISTS

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