Marketer: Olivetti Systems
Name of Entry: Olivetti System Offer Presentation Application
Entrant: U/C/M International
Contact: Peter Ponton, international sales/marketing director, U/C/M
International, Hove, Sussex, England, 44-27-320-8103
The Olivetti System is designed to support presentations by Olivetti sales and marketing personnel worldwide. The system is distributed on CD-ROM and designed to run on Olivetti multimedia PCs. It contains enough material for more than 21/2 hours of continuous presentation, including tools to build, edit and give presentations; store customer databases; offer training, strategic selling and storyboard techniques; and store videotaped client testimonials and interviews with Olivetti management.