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Marketer: PC Flowers Name of Entry: PC Flowers Entrant: GTE Directories Audiotex & Information Services Contact: Kim E. Van Buskirk, marketing communications manager, GTE Directories, Irving, Texas, (214) 518-2818 Using an ad out of the Everything Pages from GTE, callers can hear descriptions of various floral arrangements, order a specific arrangement, pay with a credit card and have the flowers delivered anywhere in the world. The caller dials into the main number, enters a four-digit code and is given various choices. He can hear descriptions of the floral selections, monthly specials, pricing, satisfaction policy and delivery information before being directly connected to the PC Flowers order center. AWARD FINALISTS

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