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Marketing chief named at UPN

Published on .

The UPN TV network, seeking to sharpen its identity, created the new post of exec VP-marketing and named Robert Rene to the job. Mr. Rene had been chief marketing officer and senior VP-marketing, strategy and business development at Americast, the video services joint venture of Walt Disney Co. and a consortium of telecommunications companies.

Copyright February 1998, Crain Communications Inc.

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