×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

McCann wins Boston Beer

Published on .

Boston Beer Co., marketer of Samuel Adams brand brews, tapped McCann-Erickson Worldwide, New York, for its estimated $12 million account after a review. Hill, Holliday, Connors, Cosmopulos, New York, was the other finalist. Carmichael Lynch, Minneapolis, was the incumbent.

Copyright August 1998, Crain Communications Inc.

Most Popular
In this article: