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McDonald's, Disney showcase fries

Published on .

In another marketing move tied to its 10-year promotional pact with Walt Disney Co., McDonald's Corp., Oak Brook, Ill., said it will sell its french fries from a kiosk at the Walt Disney World resort in Orlando, Fla. This marks the first time McDonald's is selling its fries outside its restaurants. A second kiosk is slated for Disney's Animal Kingdom theme park, opening in Orlando next spring. The kiosks will offer medium fries in theme-park packaging and Coca-Cola soft drinks.

Copyright November 1997, Crain Communications Inc.

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