Hearst Magazines International and Mondadori Editore signed a joint venture agreement to launch a new company, Hearst Mondadori Editorale. The first magazine the newly formed company will publish is an Italian edition of Cosmopolitan, debuting in spring 2000. The joint venture will re-stablish Cosmo in Italy after a three-year absence. Currently, Cosmo publishes 38 international editions. Separately at Hearst, Jill D. Seelig was named advertising director and Marilynn Goldberg Jacobs marketing director of the Hearst Magazines joint venture title with Oprah Winfrey, set to debut in spring 2000. Ms. Seelig moves from Vanity Fair, where she was ad director. Ms. Jacobs was Esquire's marketing services director.
Kim LeMasters was named chairman-CEO of Replay Networks, the Mountain View, Calif., interactive TV service that markets ReplayTV. He succeeds founder Anthony Wood. Mr. LeMasters, an entertainment industry veteran, is a former president of CBS Entertainment. He left CBS in December 1989 to pursue the creation of his own company and to go into TV writing and producing.
Copyright September 1999, Crain Communications Inc.