×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Merck pulls ad spoofing JFK assassination

Published on .

U.S. pharmaceutical company Merck's New Zealand subsidiary pulled a commercial for a cattle drug last week that satirized the assassination of President Kennedy. In the spot, a calf labeled "JFK" is shot with Magic Bullet anti-parasite chemicals after a masked figure is seen loading a gun by a grassy knoll. Viewers complained about the ad, by Bates Worldwide-owned Campaign Palace.

Most Popular
In this article: