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Merrill Lynch cuts review to 5 finalists

Published on .

Merrill Lynch & Co. selected five finalists as it reviews its $70 million account. Executives close to the review said D'Arcy Masius Benton & Bowles; Foote, Cone & Belding; Grey Advertising; Lowe & Partners/SMS; and J. Walter Thompson USA remain in the review. Incumbent Bozell Worldwide declined to participate. Bismark Corp., Dennis, Mass., is handling.

Copyright March 1998, Crain Communications Inc.

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