Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

MetaCreations acquires Viewpoint Digital

Published on .

MetaCreations Corp., through its subsidiary Metastream, agreed to acquire Viewpoint Digital, a wholly owned subsidiary of Computer Associates International. Metastream, a rich-media Web infrastructure service, will integrate Viewpoint, an interactive content developer, to create new branding, advertising and commerce solutions. The acquisition will give Metastream access to Viewpoint's customers, including Neiman Marcus, Volvo Cars of North America, Boeing, Hasbro, NBC, CNN, Ford Motor Co. and General Motors Corp. Metastream clients, such as Nike and Sony Corp., will soon deploy Metastream on their sites. The combined company will have approximately 170 employees, and will adopt the Viewpoint name. Computer Associates will retain a 20% ownership stake in Metastream, as well as retain a license to use the Viewpoint technology.

Copyright July 2000, Crain Communications Inc.

Most Popular
In this article: