America Online's Internet Services Division tapped Miller/Kadanoff Direct, San Francisco, for projects associated with AOL's Internet efforts. The agency's first project will be for AOL's NaviSoft World Wide Web publishing system. Separately, AOL Monday launched a niche service targeting golfers, called iGolf. Users can compare notes on courses, play an interactive golf game and learn about products online. The first sponsor is Callaway Golf.
Mike Koelker, 56, a key creative force at Foote, Cone & Belding, San Francisco, over the past 20 years, died of cancer June 8 at his home in San Rafael, Calif. Mr. Koelker, FCB's corporate director of creative development, created the 501 Blues campaign for Levi Strauss & Co., which popularized the use of urban, non-glamorous performers. The work is now part of the permanent collection at the Smithsonian Institution. In 1992 he launched the Dockers' brand and later created the Colors campaign, named by Advertising Age as the best of 1992. Walter Landor, 81, founder of Landor Associates, San Francisco, who helped create corporate identities for such well-known brands as Coca-Cola, Levi's, Miller Lite and Del Monte, died June 9. He is credited with being one of the first to use consumer research in packaging design, and with establishing the economic value of design and effective visual communications in business.