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Migraine account up for review

Published on .

Novartis Pharmaceuticals Corp. roster agencies Grey Advertising and Jordon, McGrath, Case & Taylor, both New York, and possibly others may soon battle it out for a new estimated $30 million assignment for prescription nasal spray Migranal, a migraine remedy. Novartis today announced the product with Denver Broncos star and Super Bowl MVP Terrell Davis, a migraine sufferer and the product's likely advertising endorser.

Copyright February 1998, Crain Communications Inc.

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