×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Miller adds Big Sky beer

Published on .

Miller Brewing Co. is launching Big Sky and Big Sky light beers in its Wisconsin area where Miller High Life still sells at premium pricing. Big Sky, a sub-premium-price brand, will be supported by TV and outdoor from Young & Rubicam, Chicago. Miller sells High Life at sub-premium price points in most of the country.

Emotional
True North Communications, parent company of Foote, Cone & Belding, will license collaborative software from Emotion Inc., Palo Alto, Calif. True North will use the software to distribute TV commercials, print ads, audio and video throughout its agency network as well as enable creative teams to brainstorm while online.

creator
Following the lead of competitor Prodigy, America Online subscribers now have the capability to construct their own Web pages. AOL will provide templates and basic HTML tools to allow members to create up to 40 Web pages. Separately, AOL introduced Road Trip, a new feature enabling members to take online friends on guided tours of AOL or the Web.

Most Popular
In this article: