Jack Rooney, former VP-marketing at Miller Brewing Co., is joining Ogilvy & Mather North America as senior partner-executive group director overseeing the BP retail account worldwide, based in Chicago. Most recently, Mr. Rooney was VP-marketing at Internet retailer Guild.com. He was at Miller from February 1997 until April 1999. Mr. Rooney also has held senior management roles at agencies including Leagas Delaney; Foote, Cone & Belding; and Hal Riney & Partners, all in San Francisco, and DDB
Needham Worldwide, Chicago. In his new position, Mr. Rooney will oversee the global BP retail account, reporting to John Seifert, managing partner responsible for the BP account globally. Ogilvy & Mather was awarded the worldwide BP Amoco account in November 1999 and recently launched its first campaign for the relaunched company under the theme "Beyond petroleum.''
Copyright July 2000, Crain Communications Inc.