×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Miller time on Web

Published on .

Miller Brewing Co., Milwaukee, on Oct. 27 plans to run Miller Lite banner ads from 5 p.m. to 10 p.m. (ET) that lead to the brand's revamped page, www.millerlite.com. The Lite site has been overhauled to include new sections, graphics and audio. Consumers also can enter a Super Bowl promotion offering tickets to the game. The brewer is working with LinkExchange, San Francisco, on the Internet effort.

Copyright October 1998, Crain Communications Inc.

Most Popular
In this article: