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Mistic in review

Published on .

Only five months after selecting Krimstein/Clapps as its ad agency, Mistic Brands, New Rochelle, N.Y., is conducting an agency review for its $8 million account. K/C will participate, said Ken Gilbert, senior VP-marketing at Mistic, who added that the review is in its early stages. Mistic was acquired by Triarc Corp., New York, in August.

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