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Motorola is biggest advertiser in China's mobile phone sector

Published on .

BEIJING--Motorola, with an annual advertising budget of $1.34 million, is the biggest mobile phone advertiser in China, according to a report by Beijing-based China Business Times. The next biggest advertisers are Nokia and Ericsson, with an annual spend of $1.25 million and $427,700 respectively.

The three brands represent more than 80% of China's mobile phone market.

Copyright May 1999, Crain Communications Inc.

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