Launched on Jan. 2, 1997, MTV Syok! features a mix of Malaysian and international artists. MTV Syok! is the Malaysian counterpart of MTV Southeast Asia and it is a co-production between Filem Karya Nusa sdn Bhd and MTV. This show was specially produced for Malaysia's government-owned station RTM.
Syok is actually a slang word from the northern region of Malaysia that actually carries the meaning of "exciting'' or "fascinating.''
The special 100th episode retrospective show is jointly sponsored by Genting City Of Excitement and Nestle Non-Stop Ice Cream. Fans can get free passes to the concert through special newspaper ads which can be reimbursed at selected outlets or by purchasing Nestle Non-Stop Ice Cream.
Copyright March 1999, Crain Communications Inc.