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MUGGING FOR MILLER BEER

Published on .

Various and sundry guys and gals "Taste the taste" of Miller beer, including one dude who notes it has a "good color." The spot is from Bates USA, New York, one of three agencies that have created advertising for the struggling brand. Miller Brewing Co. has also used Angotti, Thomas, Hedge, New York, and Scaros & Casselman, Stamford, Conn., for the beer, launched earlier this year with high hopes. In addition, Miller has talked to Wieden & Kennedy, Portland, Ore., and Fallon McElligott, Minneapolis, about trying their hands on the brand.
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