Mullen wins Lucent work

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Lucent selected Mullen, Wehham, Mass., first agency of record on its $20 million to $25 million microelectronics Mullen declined to comment, but an announcement is expected this week. Other contenders were Hill, Holliday, Connors, Cosmopulos, Boston; Martin Agency, Richmond, Va.; and DDB Worldwide, New York

Copyright December 2000, Crain Communications Inc.

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