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New multimedia tool for advertisers

Published on .


Push technology company PointCast and multimedia developer Macromedia today announce Flash, a Macromedia development tool that PointCast advertisers can use to incorporate visual effects into their PointCast commercials. With Flash, advertisers can take print ads, logos and other elements and convert them into interactive ads for the PointCast Network.

Copyright June 1997, Crain Communications Inc.

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