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Nabisco sets restructure plan

Published on .

Nabisco Holdings, Parsippany, N.J., announced a sweeping restructuring anticipated to yield $100 million a year in ongoing annual savings. The savings will fund a 30%-plus increase in advertising and consumer promotional expenses for cookies and crackers in the second half.

For more on this story, see News and Features

Copyright June 1998, Crain Communications Inc.

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