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Three named for Hardee's finals

Published on .

Hardee's Food Systems, Rocky Mount, N.C., named three finalists in the review for the creative portion of its estimated $80 million account: Angotti Thomas Hedge, New York; Leap Partnership, Chicago; and Publicis/Bloom, New York. The review is being handled by Los Angeles-based consultant Strategics. A decision is expected later this month. Incumbent Team One Advertising, El Segundo, Calif., withdrew from the review earlier this month. Hardee's is a division of CKE Restaurants, Anaheim, Calif.

Copyright January 1998, Crain Communications Inc.

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