Nasalcron spray to Jordan, McGrath

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Pharmacia & Upjohn awarded its estimated $30 million Nasalcron over-the-counter allergy spray brand to Jordan, McGrath, Case & Taylor, New York. The product, which will be handled by Jordan McGrath's Stawasz & Partners Healthcare unit, was acquired from Johnson & Johnson's McNeil Consumer Products Co. as part of an exchange of brands between the two companies. Saatchi & Saatchi Advertising's Healthcare Connection, New York, previously handled the brand.

Copyright June 1997, Crain Communications Inc.

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