NBC Asia will launch a specially-produced channel for Japan on DirecTV Japan, the digital, direct-to-home, pay-TV service, in the final quarter of this year. This will be NBC's first step into the Japanese market. The new channel will take the most popular programming elements from the NBC, CNBC and MSNBC channels. It will be tailored to the market with dubbing and sub-titles.
Copyright April 1997, Crain Communications Inc.