Ultimately, the partners plan to utilize interactive components to the cable news service via cable modems, but in the short-term will rely on-screen links to the online services to provide more depth and breadth of news content. The deal follows ABC News' announcement of its plan to launch a 24-hour news channel in 1997, but ABC said it was unclear how that channel would be distributed.
Chrysler backs special
Chrysler Corp. has signed on as exclusive sponsor of "Survivors of the Holocaust," a documentary debuting Jan. 8 on Turner Broadcasting's TBS. The program was put together by Steven Spielberg's Shoah Foundation, which is dedicated to documenting stories of Holocaust survivors. Chrysler will not air any product commercials, only a special corporate message running at the beginning and end of the show. Bozell Worldwide, Southfield, Mich., is Chrysler's corporate agency.