NBC sitcom's coffee to be real brand

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Paramount Pictures' licensing division, Viacom Consumer Products, licensed a coffee line called Cafe Nervosa Coffees to Hidden Villa Ranch, Fullerton, Calif. Cafe Nervosa is the fictional Seattle coffee shop often featured on the NBC comedy "Frasier." The coffee hits Wal-Mart's Sam's Cub units in major California markets this week and will be available in selected national grocery stores next month.

Copyright November 1997, Crain Communications Inc.

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