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NBC takes stake in Flooz.com

Published on .

NBC will take a minority investment in Flooz.com, a site offering a form of online currency. NBC's investment in Flooz.com includes an equity investment as well as on-air promotion. Terms of the deal were undisclosed. In exchange, Flooz.com has locked down real estate on NBC Internet's portal Snap. Flooz.com's currency will be available in the Snap Gift Certificate center. Sites that accept Flooz currency include Art.com, Babystyle.com, Gymboree.com and TowerRecords.com.

Copyright January 2000, Crain Communications Inc.

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