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NBC will use Wink on "Tonight Show," "NFL on NBC"

Published on .

NBC said both "The Tonight Show with Jay Leno" and "The NFL on NBC" now use the interactive technology developed by its programming partner Wink Communications. It is the first U.S. broadcast network to use the Wink platform. "Tonight" viewers using a Wink-enabled device or TV set will be able to receive additional information such as special guests bios, band info, interactive trivia quizzes and fan info.

"NFL on NBC" viewers will be able to receive constant updates on scores around the league, team rosters and statistics, team rankings, glossary of football terms, coaching histories and team draft info.

At the same time, Toshiba American Consumer Products also announced that it will begin manufacturing Wink TV sets in the U.S. in 1998. Toshiba, Sony, JVC and Matsushita Electric Co. (Panasonic) all make the Wink sets for Japan.

Copyright November 1997, Crain Communications Inc.

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