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NETGROCER HOPES TO BOOST CUSTOMER ACQUISITION AT SITE

Published on .

(March 28, 2001) -- Netgrocer.com announced today that it will use ADAPTe technology by ResponseLogic to enhance Web shopping capabilities for its customers. Netgrocer.com hopes that the digital relationship technology and services company will improve customer acquisition and retention on its Web site. ResponseLogic's ADAPTe technology enables marketers to analyze user demographics, real-time product interests and previous shopping history. -- Bonnie Tsui

Copyright March 2001, Crain Communications Inc.

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