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NEWS CORP. MARKETING UNIT PARTNERS WITH COUPONS INC.

Published on .

(Aug. 14, 2001) -- News America Marketing, a subsidiary of News Corp., New York, announced that its SmartSource iGroup has entered a partnership with Coupons Inc.

SmartSource will use Coupon's Web-printable coupons tool to distribute consumer promotions via its SmartSource Savings Network -- which includes distribution on SmartSource.com, Coupons.com and other Web sites -- banner ads and e-mail campaigns.

SmartSource iGroup plans to provide promotional content through Coupons Inc. beginning this quarter. -- Adrienne Mand

Copyright August 2001, Crain Communications Inc.

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