×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

IN THE NEWS: Fast ascent at FCB Direct

Published on .

Kevin Tromp had been at FCB Direct, Chicago, just a month before he assumed the new post of senior VP-chief operating officer. Though he now has more responsibility over the bottom line, Mr. Tromp still sees his main responsibilities as handling client services and nurturing the talent and momentum of current employees. "We need to maintain a creative standard in the agency while improving the other resources that support the creative product like the marketing sciences and the strategic planning group," Mr. Tromp says.

Age: 45.

Education: Witwatersrand University, Johannesburg-bachelor of commerce, 1978.

Work highlights: February-March 2000, senior VP-director of client services, FCB Direct, Chicago; December '96-January '00, senior VP-international account director, Y&R Advertising; December '91-November '96, client service director, Sonnenberg Murphy Leo Burnett, Johannesburg.

Most Popular
In this article: