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NetGravity has chosen Unicast Communications Corp.'s new AdController technology for use by its Web site clients. Time Inc. New Media's Pathfinder site will be the first of NetGravity's sites to use the technology, which uses pop-up windows to display content-rich advertisements between page views on the Internet. The Java agent in AdController shows multimedia ads with no plug-ins or downloads and will be licensed free to Web sites.

Time Digital named its top 10 best and free finance sites on the Internet as follows: Quicken.com, Motley Fool, Discover Brokerage Direct, Wells Fargo, Small Business Administration, Financial Aid Information Page, Internal Revenue Service, Microsoft Carpoint, Insurance News Network and Fidelity Investments.

The newly released ``Marketing Online for Dummies'' from IDG Books Worldwide explains to readers how to market on the Web with features including overall marketing assessment, matching customers to the online community, creating a basic Web site and how to use Internet mailing lists.

CondeNet's PHYS announced an agreement with Tufts University's ``Health & Nutrition Letter'' to bring the newsletter online via an area of the site where users can access news and features, as well as archived articles.

Frank Kavilanz, interactive auditing department manager, BPA Interactive, to business development manager, Itochu Technology.

Copyright March 1998, Crain Communications Inc.

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