Jewelry chain Silverman's Jewelers, Charleston, S.C., launched its first online ad campaign with Lycos. The campaign is running on Lycos' Shopping Web Guide and links users to Silverman's site, where users can place orders.
Gourmet's Choice Coffee Co., San Francisco, finalized an ad deal with theglobe.com to promote its Gourmet's Choice Coffee site. Gourmet's Choice will run banners on theglobe.com and sponsor chats on the site.
Copyright March 1999, Crain Communications Inc.