Interactive advertising consultancy Phase2Media, New York, a company that leverages NetGravity's ad serving technology, has named Tom Shields, co-founder and former chief technology officer of NetGravity, its VP-technology strategy. In his new role, Mr. Shields will help clients improve online advertising efforts.
HyperBanner, which provides services for small- and midsize businesses on the Web introduced HyperGames. The service allows sites to add interactive games and prizes to their content offerings.
Copyright May 1999, Crain Communications Inc.