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Newspapers fight for local dollars in online space

Published on .

New online competition for local advertising dollars has pushed newspaper owners in the past year from hesitantly going online to aggressively pursuing a range of options.

"Newspapers all understand the threat and the need to get out ahead of it," said Howard Witt, Chicago Tribune associate managing editor for interactive news.

For more on this story, see INTERACTIVE

Copyright November 1997, Crain Communications Inc.

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