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Nike toys with Little Penny dolls

Published on .

Nike's advertising executives are pitching the company on marketing a limited line of Little Penny dolls, based on the puppet featured in recent basketball spots from Wieden & Kennedy, Portland, Ore., with NBA star Anfernee Hardaway. Also, Nike has Wieden prepping a potentially controversial global 30-second spot in which an elite soccer team of Nike endorsers vanquishes the devil.

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