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Nirve.com to be exclusive online retailer of Sideout Apparel

Published on .

Nirve Sports announced that it has entered into a formal agreement with Cherokee to become the first retailer of Sideout apparel and accessories on the Internet. Under the terms of the agreement, Nirve will build and own a Sideout e-boutique that will be accessible from Nirve.com, a destination for Generation Y action-sports enthusiasts. In addition, the agreement makes Nirve the exclusive Internet-only retailer of Sideout products for at least six months.

Copyright October 1999, Crain Communications Inc.

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