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Nissan's wild kingdom

Published on .

Nissan Motor Corp. USA is proceeding with a long-discussed sponsorship of a travel adventure TV series tied to its Pathfinder truck. "Pathfinders: Exotic Journeys," a 13-week 30-minute show running on Fox/Liberty Sports' regional sports networks, will be hosted by model Cheryl Tiegs and feature stories of well-known personalities sent on week-long treks. Nissan and TBWA Chiat/Day, Venice, Calif., created the custom "Pathfinder Sports Network..

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