Nissan shuffles lineup

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Nissan Motor Corp. U.S.A., Los Angeles, announced a series of senior management changes. Thomas H. Eastwood, VP-general manager, Infiniti Division, was named VP-Nissan Division. He succeeds Earl J. Hesterberg, who becomes VP-parts and service operations. W. Thomas Orbe, VP-vehicle operations, was named VP-new vehicle marketing. Jerry Florence, VP-marketing, was named VP-brand and consumer marketing, a new position. Roger G. Jolicoeur, regional general manager of Nissan's Southwest Region, was named VP-Infiniti Division.

A new print campaign developed for M&M's Chocolate Mini Baking Bits from BBDO, New York, will break later this fall with the tag line, "Secretly, all chocolate chips harbor a desire to splash around in a colorful candy shower."

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