In the Jan. 17 issue of Advertising Age a two-page spread for the New York Festivals had the audacity to compare their annual of advertising with the Holy Bible, calling the Bible the good book, but theirs the best book.
The copy under the photos, in an attempt to make the comparison humorous, simply made matters worse. One doesn't have to be a religious fanatic to find such material offensive.
Missouri Farm Bureau Services
Jefferson City, Mo.