OGILVY INTERACTIVE BUYS ITALIAN WEB SHOP HYPHEN

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(July 19, 2001) ROME -- Ogilvy Interactive Italia, the Italy-based new media arm of the Ogilvy Group, has acquired the 7-year-old Italian Internet agency Hyphen for an undisclosed sum.

Hyphen, whose client list in Italy includes IBM Corp., Kodak and McDonald's Corp., was responsible for creating Ogilvy's own Web page, www.ogilvy.it. -- Eric J. Lyman

Copyright July 2001, Crain Communications Inc.

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