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Olympic ads recalled

Published on .

Budweiser and Coca-Cola were the most recognized advertisers on the telecasts of the Atlanta Olympic Games, according to a phone survey by Creative Marketing Consultants, Southfield, Mich. Budweiser was the recognized by 25% of the 300 viewers polled; Coca-Cola got a 24% recall. Mcdonald's, with 15%, was next. Others named: Nike by 6%, Pepsi-Cola 5%, Kodak 4%, Reebok, General Motors and Ford by 3% each and Visa by 2%.

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