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Online anti-smoking campaign launches

Published on .

Interactive shop Circle.com, Baltimore, launched the first phase of thetruth.com, the online component of a $185 million national anti-smoking campaign for Truth, a national movement launched by America's youth to combat tobacco. Circle.com, a division of Snyder Communications, is providing online branding, business and marketing strategy, design, technology and promotions for the site. Financial details were not disclosed.

Copyright May 2000, Crain Communications Inc.

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