×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Onsale to use eCommercial's eGrams to attract customers

Published on .

Onsale, an online retailer and auction site, will use an e-grams rich-media promotional e-mail from eCommercial.com, a provider of rich-media messaging, to pitch Onsale's Pinnacle Systems products to Onsale customers. The first e-gram, breaking Sept. 6, will offer recipients a special price for the Pinnacle Studio 400, a desktop video-editing package. The e-gram itself includes a seamless link for accessing more information or purchasing the product through the e-gram. Financial terms were undisclosed.

Copyright August 1999, Crain Communications Inc.

Most Popular
In this article: