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P&G, Kraft claims on Internet names studied

Published on .

The recent action by Procter & Gamble Co. and Kraft Foods to reserve dozens of commercial ``domain'' names on the Internet is coming under fire. After receiving several complaints, InterNIC Registration Services is investigating whether it was improper procedure to award Kraft 132 names and P&G 52 names (AA, Aug. 28). Typically, commercial entities are allowed only one name. P&G also reserved names considered generic, such as flu.com and diarrhea.com, another practice generally discouraged by InterNIC. A P&G spokesman was unable to determine if company officials were aware of the investigation; calls to Kraft weren't returned at press time.

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