P&G TO LAUNCH OIL OF OLAY DAILY WIPES IN KEY GLOBAL MARKETS

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(June 12, 2001) DUESSELDORF -- Procter & Gamble Co. is poised for the July launch of its Oil of Olay Daily Facials Cleansing wipes in Germany, Switzerland, Austria, the Netherlands, China and Hong Kong.

The household giant has not set a date for a rollout in other key European markets such as France, Italy and Spain, although a Scandinavian launch is expected next year. The facial wipes are already available in the U.S., Canada and the U.K.

Handling advertising is Oil of Olay agency Saatchi & Saatchi. -- Dagmar Mussey

Copyright June 2001, Crain Communications Inc.

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